Certified Marketing Research Professionals facilitate well-planned marketing research methods to measure factors that drive better corporate decision making and in turn more decisive marketing actions.
Marketing Research can be conducted on all Aspects of Sales and Marketing.
SMstudy® Certified Marketing Research Professionals test multiple marketing hypotheses to better understand consumer behavior, finalize product features, define metrics for marketing efforts and track and improve marketing activities.
- Multiple choice
- 100 questions
- No negative marks for incorrect answers
- 120-minute duration
- Proctored online exam
This certification is appropriate for anyone interested in becoming a Marketing Research Professional.
There is no formal prerequisite required for this certification.